> For the complete documentation index, see [llms.txt](https://help.thinkpickle.com.au/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.thinkpickle.com.au/flows/actions/send-analytics-event.md).

# Send Analytics Event

This action allows you to send custom analytics events to [Segment](https://segment.com/). You can then setup Segment to forward this event to any of your other analytics providers such as Google Analytics, Facebook,  Mixpanel, Heap etc. The full list can be found [here](https://segment.com/catalog#integrati).

### Configuration

| **Property**     | **Description**                               |
| ---------------- | --------------------------------------------- |
| Event Name       | The segment event name                        |
| Event Properties | Custom segment properties                     |
| Source ID        | Segment Source ID (get this from segment.com) |
| Write Key        | Segment Write Key (get this from segment.com) |

### Finding your Source ID and Write Key

1. Login to segment.com
2. Navigate to **Settings > API Keys** your Source ID and Write Key should be listed here.

![](/files/-LFptapQ4osNl9bUhY4Q)

  3\. Paste these settings into the node configuration panel.

![](/files/-LFpu43yU2O_K35PZcH4)

### Event Name and Properties

You will also need to configure an **Event Name** and optional **Event Properties**. These will be used to send a segment [track request](https://segment.com/docs/spec/track/). This will be of the form:

```
{
  "type": "track",
  "event": your-event-name-here,
  "properties": your-custom-event-properties
}
```

### Use Cases

#### Send a 'phone-call' analytics event

![](/files/-LFpwlhHLsIWDadxFOUc)

#### Send a 'voicemail' analytics event when it outside of operating hours

![](/files/-LFpy-BYRX8bpd52BbPe)